<p><table width="550"><tbody><tr><td class="greenheader12" valign="top" align="left" width="100%"></td></tr><tr><td class="content" valign="top" align="left"></td></tr><tr><td class="content" valign="top" align="left" width="100%"><h1 align="left" style="MARGIN: 0in 0in 0pt 0.25in; TEXT-INDENT: -0.25in; TEXT-ALIGN: left; mso-list: l1 level1 lfo2; tab-stops: list .25in;"><span style="FONT-WEIGHT: normal; FONT-SIZE: 10pt; FONT-FAMILY: Symbol; mso-bidi-font-size: 12.0pt;">·<span style="FONT: 7pt 'Times New Roman';"> </span></span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; mso-bidi-font-size: 12.0pt;"><font face="Arial">All 64 World Cup matches available on four dedicated channels as a Pay-Per-View package</font></span></h1><h1 align="left" style="MARGIN: 0in 0in 0pt 0.25in; TEXT-INDENT: -0.25in; TEXT-ALIGN: left; mso-list: l1 level1 lfo2; tab-stops: list .25in;"><span style="FONT-WEIGHT: normal; FONT-SIZE: 10pt; FONT-FAMILY: Symbol; mso-bidi-font-style: italic;">·<span style="FONT: 7pt 'Times New Roman';"> </span></span> <font face="Arial"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; mso-bidi-font-size: 12.0pt;">Extensive World Cup content across cable, mobile and online platforms will take viewers to the heart of the action</span></font></h1><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"> </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"><b style="mso-bidi-font-weight: normal;"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">Singapore, 27 March 2006 –</span></b> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">StarHub, the official broadcaster of the 2006 FIFA World Cup™, is proud to bring viewers all the colourful and spectacular moments of the world’s favourite game ‘live’ from Germany. Fans can immerse themselves in the World Cup action through ‘live’ matches and exclusive programmes via StarHub Digital Cable, and also gain instant access to the latest World Cup highlights via StarHub’s mobile and online platforms.</span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"> </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">The 2006 FIFA World Cup Germany™ will kick off</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt; mso-fareast-font-family: SimSun; mso-fareast-language: ZH-CN;">in Munich, with host Germany taking on Costa Rica in the opening match on 10 June 2006. Watch Germany's</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">Player of the Year</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt; mso-fareast-font-family: SimSun; mso-fareast-language: ZH-CN;">Michael Ballack in possibly one of his last appearances in front of his home fans at Munich’s Allianz Arena</span><span class="f00000012px"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">.</span></span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">Having scored the winning goals in both the quarter-final and semi-final of the 2002 FIFA World Cup Korea/Japan™, the Bayern Munich midfielder will be expected to carry Germany to the finals again.</span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"> </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">With StarHub’s new World Cup PlayerCam channels (StarHub Channels 110 and 111), football fans in Singapore will be able to join the 66,000-strong crowd at</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt; mso-fareast-font-family: SimSun; mso-fareast-language: ZH-CN;">Allianz Arena in tracking the performance of key players like Ballack.</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.5pt;">The World Cup PlayerCam channels offer dedicated coverage of players from both teams, and will take viewers even closer to their favourite football stars as the drama of the World Cup unfolds.</span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"> </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt;">Ms Tham Loke Kheng,</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 11.0pt;">Senior Vice President for Marketing and Content at StarHub</span> <span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt;">enthused, “We want to bring our local audiences to the heart of the sporting action in Germany, and to do so, we have lined up exclusive programming built around the games. No longer is the World Cup just about the ‘live’ telecast of the matches.”</span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"> </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: justify;"><span style="FONT-SIZE: 10pt; COLOR: #5f5f5f; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt;">“Interviews with the coaches and key players will proffer insights. Press conferences will throw up new revelations. Match analyses will dissect crucial moments of the game, while extended stadium material and additional ‘Player’ and ‘Tactical’ feeds will certainly lend an added dimension to the games. This is the immersive World Cup experience that StarHub Digital Cable has to offer,” said Ms Tham.</span></p></td></tr></tbody></table></p>
[此贴子已经被作者于2006-6-9 0:56:45编辑过]
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