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银行界不再偏爱黑莓

发布者: sunnyHU | 发布时间: 2013-10-19 17:13| 查看数: 710| 评论数: 1|

Wall Street investment banks and other financial services groups are reducing their reliance on BlackBerry, underscoring the Canadian smartphone company’s challenge as it plans to abandon the consumer market to focus on its core business customers.

华尔街投行和其他金融服务机构日渐降低了对黑莓(BlackBerry)的依赖。显然,这家加拿大智能手机企业在计划放弃个人消费者市尝专注于核心商务用户过程中面临挑战不校

Wall Street banks once relied exclusively on BlackBerry when providing devices for employees, but many have now delayed or cancelled plans to upgrade to the latest BB10 smartphones and software.

华尔街银行在为员工提供设备时,一度只偏爱黑莓,但如今很多银行推迟或者取消了给员工升级到最新版BB10黑莓智能手机和软件的计划。

This has had a big impact on BlackBerry’s finances. The company said last week that it would post an operating loss of $1bn for the quarter, and revenue well below analysts’ expectations, when it releases results today.

这对黑莓的财务产生了严重冲击。黑莓上周预告,上个季度出现经营亏损10亿美元,同时营收额远低于分析师预期。黑莓将在今日发布财报。

The company, which has received a tentative $4.7bn bid from Fairfax Financial, its biggest shareholder, has also cancelled a conference call to discuss those results.

黑莓还取消了一场讨论业绩的电话会议。最大股东Fairfax Financial向该公司发出了初步收购要约,出价47亿美元。

Credit Suisse cited the lack of backwards compatibility of the latest BlackBerry platform, “dwindling, albeit loyal, population of BlackBerry users and concerns around long-term viability of the platform causing us to pause, and wait and see, on any upgrades”.

瑞士信贷(Credit Suisse)指出,黑莓的新平台缺乏“向后兼容性”,“黑莓用户尽管忠诚度很高,但用户量在下降,加上担心这个平台的长期生命力,促使我们暂停升级,采取观望态度。”

Many other banks, sharing similar concerns, have also yet to certify the latest BlackBerry devices for use by their bankers.

很多其他银行也有类似的担忧,因此也还没有确定让他们的银行家使用最新的黑莓设备。

This forced BlackBerry last month to cut its licence fees for the BES10 software needed to support the latest BB10 smartphones.

这种情况迫使黑莓在上个月下调了用于支持黑莓新款BB10的软件BES10的许可费。

But that move may have come too late, as financial services professionals, once inseparable from their BlackBerrys, increasingly bring their own devices – often an Apple iPhone or an Android platform device – to work.

但此举或许为时已晚,因为一度离不开黑莓的金融业人士越来越多地使用自己的个人设备办公,通常是苹果iPhone或者安卓(Android)手机。

The iPhone last year overtook BlackBerry as the most popular smartphone in terms of corporate IT, according to a report by iPass, a WiFi mobile service provider. “BlackBerry is still entrenched in the enterprise, but it seems that it is being phased out,” the report said.

WiFi移动服务供应商iPass发布的一份报告显示,在企业IT领域,iPhone去年取代了黑莓,成为最流行的智能手机。报告中指出:“黑莓在企业领域的地位虽然还算稳固,但看上去正在被逐步淘汰。”

The number of Black-Berrys used by Credit Suisse employees, for example, has fallen from more than 16,500 two years ago, to 8,500.

例如,瑞信员工使用的黑莓数量已经从两年前的16500部降至8500部。

Meanwhile, the number of personal mobile phones used for work at the bank rose from zero to 22,000 in only 18 months.

同时,该银行员工用于办公的私人手机数量在18个月的时间里从0增至22000部。

More than 30 per cent of staff at Citigroup’s institutional client bank, including senior managers, now use a personal smart device.

在花旗集团(Citigroup)的机构客户银行部门,30%以上员工(包括高级经理)如今都在使用私人智能设备。

“Bring Your Own Device is something our associates have been asking for,” said Cathy Bessant, the head of global technology and operations at Bank of America. “We are moving strongly in that direction.”

美银(Bank of America)全球技术与运营主管卡蒂·贝赞特(Cathy Bessant)表示:“BYOD——携带自己的设备办公——是我们的同事们所要求的。我们正在朝着这个方向大力迈进。”

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